Shelia Biddy

Responsible for the financial oversight of Music Health Alliance and human resource leader for its staff, she serves as an industry advocate guiding clients with their healthcare needs including individual health insurance, Medicare enrollment, and medical advocacy. In addition to utilizing her executive experience to supervise the operations of MHA, she is overseeing the MHA Senior Care programs for the industry. With her diverse music industry experience, Shelia is the perfect advocate for the music industry. Her career has included stints at the original Monument Records (home to Roy Orbison, Larry Gatlin and Kris Kristofferson). Over the next eight years, she worked her way up the ranks of RCA and then MCA Nashville becoming their SR VP of Promotion. Ten years later, she was named SR VP & GM for Decca Records, and most notably, the first woman to sit at the helm of a major record label in Music City. During her tenure with MCA, the label was named Country Label of the Year seven times by Billboard Magazine, three times by R&R Magazine, and the promotion department garnered over 137 # 1 singles under her leadership. At Decca, she launched the careers of Lee Ann Womack, Gary Allan, Rhett Akins, Chris Knight, and others. In 1999, Shelia continued to leave a positive mark on music as an artist manager in her own company before joining Hallmark Direction Company to co-manager to Trent Willmon, Ray Scott, and The Parks. She was also President of two indie labels – John Michael Montgomery’s Stringtown Records and Flying Island Entertainment before joining Music Health Alliance in 2013. In 2012, she was inducted into the SOURCE Hall of Fame, an organization she co-founded in 1991 to support female executives in the Nashville music industry. She is a 1992 Alumni and past President of Leadership Music. She has served on the Boards of Country Radio Broadcasters, Leadership Music, Academy of Country Music, NARAS, SOURCE, Nashville Film Commission, and the Music Industry Retirement Center. Shelia has been married to music publisher, Ken Biddy, for over 30 years and together they share a blended family of five children and six grandchildren. She is a member of Brentwood Baptist Church. Honors & Awards: 1988, 1992, 1994 – Gavin Promotion VP of The Year, 1992 Leadership Music Alum and 1998-99 LM Board President, 1995 Nashville Life’s Magazine Top 25 Most Influential Women, 2009 CRB President’s Award, 2012 SOURCE Hall of Fame Induction, 2019 Billboard’s Country Power Players, 2020 Billboard’s Top Female Music Executives, 2021 CMA Foundation Humanitarian Award, 2022 Nashville Business Journal Women of Influence – Mentor & Inspiration Categor